As a manager you should know these telemarketing tips for an effective and successful telemarketing campaign.
- Telemarketing Tip #1: Know who your target audience is – Decision makers and influencers.
- Telemarketing Tip #2: Know your product.
- Telemarketing Tip #3: Write your script and gather your brochures – then don’t use them.
- Telemarketing Tip #4: Identify pain points that your potential customer is facing. Then focus on addressing those first, then do the dog and pony show.
- Telemarketing Tip #5: No! You don’t need to know everything about the person you’re calling. In fact the opposite.
- Telemarketing Tip #6: It’s a numbers game first. Enable your callers to be efficient.
- Telemarketing Tip #7: Yes! Your callers will do everything – including tying their shoe laces before making calls.
- Telemarketing Tip #8: Know what your callers are doing at all times. Establish baselines based on your best callers.
- Telemarketing Tip #9: Get good prospect lists. Extremely high dial rates could mean bad lists.
- Telemarketing Tip #10: Track down every lead, call-back, RFI. Don’t let even one of them drop.
These are just the tip of the ice berg. Pun intended. There are a lot of rules. All the above have been captured in Aavaz by professionals and simplified for you.
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